I partnered with a creative agency as a contracted extension of their main team to help design advertising campaign assets for seasonal rotations for Target. We collaborated as a team to establish a base design from that seasons theme and then create various web banner ad sizes for micro sites for the "C9 by Champion - I See a Challenge" advertising campaign Target was running that year. We used strict style guidelines to creatively layout the ads to reflect both Target identity and their C9 look book.
I was independently contracted by a local design firm to help design and produce various web banner sizes and a micro site layout including components for two individual season look book campaigns Target was running that year. We collaborated in creation and execution of the overall look and feel and the components within the campaigns.
We created a cohesive family of various web banner sizes for multiple applications digitally including the landing page design to tie together the campaign across diverse channels.
Quick execution of web banner ads and their related pieces equated a happy repeat client. The seasonal campaigns were successful and launched in timely fashion.
One foot deep in creative and one foot deep in the alpine. Designing solutions to solve big challenges & suffering in beautiful places.
