Case Study

Annual Reports

Publication Design

Annual visual data representation. Gary Smith EDA (GSEDA)

Denver, CO

The leading provider of market intelligence and advisory services for the global Electronic Design Automation (EDA), Electronic System Level (ESL) design, and related technology markets.

Year
June 2009 - August 2011
Activities
Publication Design, Marketing Collateral, Infographic Illustration‍

Opportunity

Project Summary

This particular client required regular informational designs to showcase their data to their constituents in a visually digestable way. Annually we would create a number of designs for Gary Smith EDA, a leading provider of market intelligence and advisory services for the global Electronic Design Automation (EDA) and related technology markets. Some requirements included annual reports, flyers, wall charts and infographics to effectively communicate the information visually.

Approach

As a team we worked together to produce a base design theme and then extend that theme across deliverables such as page layout, infographics, data stats, annual reports, flyers, and data wall sheets. These designs were an extension of the pre-established GSEDA brand guidelines.

Solution

We produced a cohesive package of publication collateral upholding the established GSEDA identity with supportive infographics, data visuals, and printed page layout in reports and flyers.

Impact

Each year we successfully delivered a professional package of designs with a new seasonal flare but reflective of the established brand to communicate important updates and data to stakeholders.

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