I partnered with a creative agency as a contracted extension of their main team to help design and pitch brochure design concepts from an existing design that would set the stage for a brand new website redesign. Through applying redesign aesthetics and existing brand assets I created a fresh new design to bring their marketing collateral to life in tandem with the new design campaign. The client leveraged a progressive new design and message "Rail Made Easy" setting them apart from the competition in their market. This creative license allowed for a fluid collaboration and a successful product.
I was independently contracted by a design firm to assist in the concept and presentation of a new brochure design inline with a new redesigned website to be launched. We collaborated on concept and ideation and then pitched a series of designs. One of mine was the chosen design direction and we worked together to finalize the brochure design and send to print.
We designed a fresh progressive brochure design reflecting the new branding campaign and design aesthetics while beautifully displaying the information at hand.
The brochure was a small piece of the puzzle but a contribution to the larger campaign and rebranding efforts. Through a modern fresh design the train company was able to differentiate themselves in their market and leverage that to grow their business.