Case Study

Fang-tastic Halloween Illustration

Denver, CO

Year
Activities

Opportunity

Project Summary

Spread some humor and cheer with these fang-tastic Halloween cards. Witty copy accompanied by fun illustrations and bold colors make this design POP. Appropriate for all age groups and any Halloween enthusiasts. The product features a folded greeting card with the message "Happy Halloween, I hope it's Fang-tastic" on the front of the card. Flip the card open and you have a blank inside cover with a simple "Cheers Witches!" note on the inside. The back is blank with branding information listed at the bottom.

Approach

I brainstormed and sketched some fun witty design ideas prior to creating the illustrations. I decided on a card size then created the vector graphics before designing the card layout. Thinking up witty copy was a piece of the process to engage both visually and with good copy. Once I landed on messaging and illustration I worked to layout the card in an aesthetically pleasing way before finalizing the design for print.

Solution

The final outcome is a set of fun witty greeting cards perfect for any Halloween enthusiast. The fun messaging accompanied by crisp illustrations and a bold design stands out from other holiday cards. Spread cheer and humor during spooky October or hand out for Halloween stoke.

Impact

These cards are perfect for all ages and any Halloween occasion. One card not enough? No problem, order a whole set to hand out to close friends or mail to friends and family. The cards come with a single blank white envelope for you to drop into the mailbox right away. Encased in a biodegradable film packaging sleeve and shipped in 100% recycled rigid mailers these cards are an eco-friendly option for sustainably minded shoppers!